Baobab: How One Trendy New Ingredient Fights Dry Hair

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It’s the ideal ingredient for nourishing dry strands and preventing split ends.

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Pantene Main Img 1000x750Photo Credit: Shutterstock

With fewer opportunities to visit the salon for hair maintenance, it’s never been more important to nourish and protect your mane from home. But if you’re busy juggling work, kids, pets or the worries that come along with a global pandemic, it may feel easy to let self-care slide and split ends take over.

That’s where baobab comes in.

What is baobab?

You may have heard of argan and marula oils—both native to Africa—but baobab is probably a little less familiar. A type of deciduous tree that grows primarily in Eastern Africa (including Tanzania), the baobab tree is locally known as the “tree of life” because it flourishes in dry climates. How? By storing huge amounts of water in its trunk. This unusual ability means it can survive decades without rain and continue to produce edible leaves and fruit that are used in local herbal remedies.

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Pantene Img2 1000x750Photo Credit: Shutterstock

Why is baobab great for dry hair?

It’s not just the tree itself that has the amazing ability to withstand harsh, dry climates. Baobab seeds are rich in vitamin E, which may help to soothe and hydrate dry skin and hair.

Cold press the seeds to distill their vitamin E–rich essence, blend it with antioxidants, strengthening lipids and pro-vitamin B5 (a Pantene signature) and you’ve got Pantene’s latest Nutrient Blends collection: Hydrating Glow with Baobob Essence. Thanks to the addition of baobab, the line’s hero ingredient, the shampoo, conditioner and serum provide intense, long-lasting hydration for even the most parched hair. Plus, the collection is entirely free of sulfates, parabens, dyes and mineral oil.

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Pantene Img3 1000x750Photo Credit: Shutterstock

How can I use baobab at home?

If you want to combat the effects of indoor heating and infrequent trims, set aside a little “me time” to reinvigorate your tired, dry locks and transform them with softness and shine.

  • Step 1: Gently cleanse your dry hair with Pantene’s Sulfate-Free Hydrating Glow Shampoo—the perfect shampoo for dry hair. It will remove oil and grime without stripping your strands of moisture.
  • Step 2: Coat your mane with the Sulfate-Free Hydrating Glow Conditioner to infuse your locks with weightless hydration and promote shine. Allow it to sit, then rinse after a couple of minutes.
  • Step 3: Towel off your hair and apply the Sulfate-Free Hydrating Glow Milk to Water Serum. The formula won’t weigh the hair down and transforms into a light treatment that absorbs deeply for lasting hydration, all while helping to prevent dry ends from becoming split ends. You can also reapply it in between washes for a little hydrating boost!

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Pantene Img4 1000x750Photo Credit: Shutterstock

And if dryness and split ends aren’t your “mane” concerns, the Pantene Nutrient Blend line has even more collections for every hair type and need! Use your preferred range to treat your hair even when you can’t visit the salon.

  • Gently cleanse strands and get rid of build-up with the Sulfate-Free Conditioner from the “Pure Clean and Clarify Fragrance-Free” collection.
  • Add moisture and tame frizz with the “Miracle Moisture Boost with Rose Water” collection—especially the Soft Hair Treatment.
  • Add major volume with the Leave-In Treatment from the “Hair Thickness Multiplier with Bamboo” collection.
  • Repair damage with the Overnight Restoring Serum from the “Fortifying Damage Repair with Castor Oil” collection.
  • Care for your curls with the Moisture Lock Curl Mist from the “Complete Curl Care with Jojoba Oil” collection.
  • Protect a dye job with the Sulfate-Free Conditioner from the “Illuminating Color Care with Biotin” collection.
  • And finally, to deep clean, try the Silicone-Free Conditioner from the “Deep Detox & Renew with Charcoal” collection.

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